glad: know waste

A whopping 30% of what we throw away could be composted instead.
Bet you didn’t know Glad has a line of compostable bags, and that’s a problem.
Now they’re on a mission to show how seamlessly composting fits in with your day.

 
glad_greenseal02.png

Green Seal

We designed The Green Seal, which quickly alerts customers that some of the products they’re already buying are compostable.

 

Grocery shopping is something we all do and regularly. Glad is meeting shoppers in the aisles of Kroger Companies nationwide,

Kroger+Family.jpg

with their new Green Seal.

 

app

 

In Store

 

ROLE: ART DIRECTOR
COPYWRITER: shelby miller